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Sam Hoey

Hello I'm Sam. I design objects, environments and experiences with a passion for getting them made. 


I have been working in design and design management since 2003. Beginning in product and furniture design and manufacturing, then moving through client management with high-value residential clients and on to interaction design and physical brand expression through objects and spaces. I have worked with some incredibly talented individuals and teams, often industry leaders in their respective fields.


Together we have imagined, created, developed and produced objects, environments and experiences that encouraged people to think, smile, touch, play and occasionally even stare in fascination.


I love learning. Learning about people, how things work and how people shape and adapt to the world they live in. I have taken plenty on board from people along the way, acting like a sponge. Those people include clients, craftsmen, engineers, designers, architects, planners, managers, finance and business leaders alike.


The broad scope of work has helped me discover and understand ways in which design can change peoples lives. It makes me see things differently, empathising with the people affected by, and involved in, the design projects I work on. The path I have taken gives me a unique perspective from which to approach each new challenge.


See my HISTORY for more about where I have worked and studied.

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